Staged Photography

3D  Typography

24 x 36 Poster

Brief
Design a poster that represents a phrase using typography.
My Take
I sketched a handful of phrases and decided on fortune favors the bold. I traced back Chinese philosophy and found that it offers several expressions that mirror this sentiment, often blending it with the concepts of destiny (Mìng) and calculated risk. So taking a calculated risk myself, I leaned into 3D typography and translating that connection visually.

Sketches

Exploration
First Photoshoot
Action
After deciding on the best physical forms to use and where to place them, I secured furtune cookies and a chinese new year card to add to the narrative. 

Final Photo


Final Poster